Here is a brain dump of my Google AdWords tips in no particular order. 1. Not split-testing ads. Only using one ad. This is a big mistake because you cannot find out which ads will convert better without a comparison. 2. Split test two ads at a time to determine the winner. Some people like to write [...]

Wow, what a great article; with the recession baring down on business owners and advertising becoming more and more confusing.  A trackable and optimizable online marketing campaign is the way to go. You’ve heard the Expression, “Tough times don’t last but tough people do.” Have you ever wondered what the tough business people are doing to [...]

PPC Bid Management is the act of Making it rain. “Time to make it rain”. My partner always says this. Using Google Adwords Yahoo and MSN to drive traffic is easy. Just get a credit card and sign up. Making your site come alive with sales is a totally different matter. PPC requires 1000’s of [...]

Google Adwords More coming soon